The Psychology of advertising

The Psychology of advertising Advertising is a kind of communication used in marketing which is used to persuade, encourage, and manipulate the audience (a group of people who might be readers, viewers, or listeners to take a new action or continue an old one. In Latin, the word ’ad vertere’ means ‘’turning towards’’, which means turning the consumer… Read More »

Criminal Psychology Careers

Criminal Psychology Careers These are violent times. Men have turned into beasts, and murder and rapes have become the order of the day. The philosophers say that the gods have become angry and they will destroy humankind. But the practical mind calls for immediate measures to be taken, so that the world may become a better and safer… Read More »

Clinical Psychology Careers

Clinical Psychology careers Psychology today, is one of the most rewarding subject as a career. The clinical psychology is a branch of psychology where you’ve to face the real life challenges and problems of individuals and families while applying your knowledge in psychology. The problems might include anxiety, addiction, and depression, relationship issues, learning difficulties, mental disorder, psychiatric… Read More »

Consumer Psychology Definition and Introduction

Consumer Psychology Define what is Consumer Psychology ? Consumer psychology is nothing but a branch of social psychology that examines the customer preference, habit, tendency and their impact on products offered in the market. Consumer psychology helps the company for the formulation of new products and in the design of their advertisements by manufacturers. They are simply called… Read More »